SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
What is a Backlink? Advantages of backlinks
Posted On July 16, 2019
What is a Backlink?
Backlink is a link one website gets from another website. Backlinks make a huge impact on a website’s prominence in search engine results. This is why they are considered very useful for improving a website’s SEO ranking. Search engines calculate rankings using multiple factors to display search results. No one knows for sure how much weight search engines give to backlinks when listing results, however what we do know for certain is that they are very important.
Backlinks should be natural, this means that a website must not use artificial ways to create backlinks for their own websites. The quality of links is far more important than the quantity.
Example: Website A is a restaurant and it gets a backlink from Website B which is a prominent food review blog or website. This is a valuable, natural, and relevant backlink that Website A has gained.
Now let’s take a look at why it is important for you to create backlinks to your site:
Improves Organic Ranking : – Backlinks help in getting better search engine rankings.
Faster Indexing : – Search engine bots discover new webpages by following backlinks from existing webpages. Only when they’ve discovered your site can they crawl your site effectively.
Referral Traffic : – One of the major benefits of backlinks is that they help get referral traffic. Basically, a person who is reading a post may click on links in the post to find out more about the topic at hand.