SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
On page seo with example
Posted On July 13, 2019
SEO can be classified into two main categories:
On page SEO
Off page SEO
On-page SEO :- On page SEO is what you do on your own website and individual pages in order to grow the traffic. It’s the first thing that every webmaster should do when writing a new post or optimizing their websites. On-page SEO optimization needs to be constantly revised, if you want to maintain or improve the ranking. In this technique, the role of keywords or key phrases that the user might type has a prominent position. It includes headings, page titles, domain names and images. But all these elements have to be search-engine friendly. The size of the site should not be too large or too small. It should have genuine, interesting and relevant content. The main components involved in on-page optimization are listed below:
Title of the page
Meta description tag
Optimized Image with alt tags
Fast loading pages
Hi quality content
Optimized internal links
Below is the list of tags located on every page that are important for on-page SEO optimization:
Title Tag Optimization
The most important web optimization element is the title tag. The title tag should be a short but descriptive one, which will help the visitors learn more about you and your business. The title tag is indexed on the search engines, so the title tag has greater importance than other components. Your title should be good enough to attract users looking for specific information.
Meta tag is a short description of your web page. In the Meta tag it’s important that descriptions is distinct from other pages.
H1,H2, H3 Tags
You must optimize your content for H1-h6 tags. You should only have one H1 tag containing the keywords or key phrases you want your page to be optimized for. Also add sub-heading that use H2 or H3 to break up the long blocks of text and assign variations of keywords to these tags
Content writing is a very important feature to drive more traffic to your site. Regularly updating your content with fresh information, and appropriate keywords and phrases increase the ranking of your site.
Adding keywords to your site is important but keyword stuffing can result in a penalty by Google.
Internal Link optimization
Proper link building improves your site’s quality. There should many internal links to connect your content. This will help search engine to index your site and also provide a way for users to find relevant content on your site.
Image optimization can make your site unique but it should be done according to certain criteria. The first one is the file size and loading speed of an individual image and the second is proper file naming and optimization. Search engine spiders can only read text and not images, so special tags are used to make them comprehensible to search engines.